As a small business owner, you want to be as successful as possible. You have the passion and drive to exceed the needs of your clients, and you offer incredible products and services. These are certainly essential ingredients for success; there’s another vital piece of the success equation: advertising.
While there are a variety of advertising tactics you can use, there’s one that’s more crucial than all the rest: online marketing. In today’s fast-paced, technology-driven world, the majority of consumers rely on the Internet to find the goods and services they’re looking for. What does that mean for you, a New York, NY, small business owner? If you want to be as successful as possible, it means that having an online presence isn’t just a good idea; it’s absolutely essential.
While a website is an important part of establishing an online presence, it isn’t enough. If you really want your site to work for you, it needs to show up where your target audience will see it the most: the first page of Google. But, with countless websites all vying for the same goal, how do you get yours to show up on the first page of the world’s most widely used search engine? By aligning with a highly reputable SEO Company that knows exactly how to achieve a first-page listing, like Hozio.
Why Being on the First Page of Google is Crucial
Of all the search engines, Google is, by far, the most widely used. It holds more than 90% of the world’s search engine market share, and approximately 63,000 searches are conducted on Google every single second of every single day. Google is such a powerhouse that it’s no longer just a noun; it’s become a commonly used verb in modern-day vernacular (how many times have you said, “I’ll Google it!” or “I just Googled…”?).
Because Google is the most powerful search engine of all, being on the first page of the site is absolutely essential for your success. Millions, if not billions, of websites, just like yours, are indexed on the search engine. Searchers aren’t interested in sifting through all of those pages; doing so takes a lot of time. Searchers want to find the information they need as fast as they possibly can, and the easiest way for them to do that is by browsing through the first page of results the search engine delivers.
A first-page ranking not only improves your visibility; it also boosts your credibility. People trust Google, and if a website is on the first search engine results page, they’ll also trust the business it’s linked to; after all, Google goes to great lengths to deliver the highest quality, most relevant, and most useful information.
To sum it up, being on Google’s first page not only increases the visibility of your business but also boosts its credibility, two factors that can drive up your success massively.
SEO: The Key to First-Page Results
How do you compete with so many other websites and get yours recognized by Google so that it can achieve a first position? By implementing search engine optimization (SEO).
To sort through the countless web pages that are indexed on Google, the search engine relies on ranking systems. These systems are comprised of a series of algorithms, which assess a variety of factors, such as keywords, usability, relevance, and authority, to determine which websites are the most useful. Since Google’s goal is to provide users with the most useful information possible, websites that stand out the most (based on the algorithms they use) achieve first-page placement.
That’s where SEO comes in. SEO optimizes your site so that it gets noticed by the search engine algorithms, the algorithms Google uses to determine the usefulness, relevancy, and authoritativeness of a website; hence, SEO is the key to getting your website noticed by Google – and seen by your targeted audience.
SEO involves a variety of tactics that aim to increase the ranking of your website. If done correctly, SEO can position your site where it will be seen the most by your targeted audience: the first page of Google. But search engine optimization is complex and ever-changing, and as a small business owner, you don’t have time to figure it all out and implement it. How, then, can you take advantage of search engine optimization? By joining up with a reputable SEO agency!
Achieve First-Page Results with a Leading New York, NY SEO Agency
Hozio, a boutique VarLocationName SEO company, specializes in online marketing and uses a variety of innovative and proven strategies that successfully achieve first-page Google rankings for their client’s websites. Their highly skilled team is passionate about search engine optimization and improving the success of small business owners. Hozio always has its finger on the pulse of internet marketing and uses the latest trends and most advanced technologies to deliver proven results.
With more than ten years of experience and clients that include Fortune 500 companies and local small businesses, they have the knowledge and skill that’s necessary to get your website – and your business – where it will be seen the most: the first page of Google!
Offering a range of SEO services, including on-page, off-page, technical, local, organic, and eCommerce SEO. The pros at Hozio take a customized approach to search engine optimization and will devise the best strategy for the specific needs of your New York, NY, business. With the team at Hozio behind your site, you can have complete confidence knowing that your SEO ranking – and the success of your business – will significantly increase.
For Proven First-Page Results, Contact Hozio!
If you’re ready to take the success of your Noho, NY business to the next level, don’t delay; contact Hozio today! Get started by taking advantage of their FREE SEO page rank and website analysis report (a $299 value) to see where your site currently stands and find out how their team of experts can dramatically improve its Google ranking. To schedule a consultation or to learn more, dial 631-750-6295; friendly and knowledgeable associates are standing by, ready to assist you with all of your needs.
In 1748, Jacob Sperry, a physician from Switzerland, created the city’s first botanical garden near the current intersection of Lafayette Street and Astor Place. At the time, it was located about 1 mile (1.6 km) north of the developed portion of the city and served as a vacation stop for people from present-day downtown. By 1804, John Jacob Astor bought the site from Sperry and leased it to Joseph Delacroix. Delacroix built a country resort named Vauxhall Gardens on the site; the gardens had previously been located further downtown, in Tribeca.
NoHo soon became an enclave for well-to-do families. Because of rapid development on Bond, Bleecker, and Great Jones Streets, it was not affordable to build houses on these streets. These streets were among the city’s most elite at the time, and contained such personalities as “aristocratic” mayor Philip Hone. Therefore, in 1826, after Delacroix’s lease expired, Astor carved out an upper-class neighborhood from the site with Lafayette Street bisecting eastern gardens from western homes. The street was christened by the Marquis de Lafayette in July 1825.Colonnade Row
Wealthy New Yorkers, including Astor and other members of the family, built mansions along this central thoroughfare. Astor built the Astor Library in the eastern portion of the neighborhood as a donation to the city. Alexander Jackson Davis designed eye-catching row houses called LaGrange Terrace (now Colonnade Row) for speculative builder Seth Geer. Geer built the houses for the development in 1833. The area became a fashionable, upper-class residential district, and when Lafayette Street was opened in the 1820s, it quickly became one of the most fashionable streets in New York. This location made the Gardens accessible to the residents of nearby Broadway and the Bowery. The houses once contained such notable residents as the Astor family and the Vanderbilt family, in addition to authors Washington Irving, Charles Dickens, and William Makepeace Thackeray; U.S. President John Tyler was married in these houses.Learn more about Noho.